Market research and analysis

market researchers

From a friend of ours.

“We’re a team building a car sharing business. My task is to prepare reports on the industry, market players and business models for our discussions on strategy and plans as well as for our meetings with investors.

My normal workflow is that I review a pool of websites and databases regularly, read dozens of articles, and try to collect all relevant data from them. Earlier, I was copying all useful information in Word documents, or I was just taking notes in one of my note apps or sometimes just in draft emails. Never with source, because it would have been way too laborious. In most cases, my reports and presentations were prepared or updated based on these documents and notes.

Our investors, however, always asked for the sources behind our data, and I had to re-start the quest for the exact sources every time again and again. Which was really annoying, because most of the source articles contained more or less the same set of information, and it was super tough to identify where the really useful bits came from.

Now I’m saving all information that I think I may need later with lumio. I save the task of copying, all source information is stored automatically, and I'm certain that the articles are archived properly.

If I want to have data with sources in my reports, I use lumio’s ‘Copy’ function that copies my highlights and images with source links.

But most of the time I use the app just as a really quick and handy background resource."

You're a market researcher? Have another use case? Let us know!
And, of course, you can use lumio any other way you want.

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IMPORTANT INFORMATION!

LUMIO TERMINATES SERVICE IN NOVEMBER 2018.
AT THE MOMENT, WE'RE WORKING ON A DATA EXPORT SOLUTION THAT ENABLES YOU TO DOWNLOAD ALL YOUR DATA SAVED WITH LUMIO.